Nothing beats a creative YouTube video to captivate an audience. The exposure any company can get on this site is extraordinary. A statistic from YouTube states that viewers watch hundreds of millions of hours of YouTube videos every day. Each minute, an estimated 300 hours of YouTube videos are uploaded.
The 3 most common YouTube Ads formats: In-Stream format, which consists of placing your video before, during or after playing another video on YouTube; In-Search advertising aims to make your videos appear at the top of YouTube’s search results pages based on the inserted keywords. The In-Display format displays a banner next to or on the viewed video redirecting to your video.
Google owns YouTube – and with good reason. Google acquired the social media giant as part of its overwhelming influential search and social media online presence. Used together, it is one of the most expansive and powerful of all the social media marketing strategies. This is because YouTube videos are ranked routinely high on Google’s search pages.
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